Case Study: Build a “Freeze Gun” & Produce VP of Marketing


Anything is possible in the world of magic! If you can imagine it, Bram can make it happen. Below is an example of the customized magical presentations that Bram has created for clients.

The Challenge:  Build a “Freeze Gun” & Transform Villian into VP of Marketing
Client: Confidential   Venue:   THE VENETIAN – LAS VEGAS

In 2011, a large multi-national pharmaceutical company held meetings in Las Vegas. To add some impact, fun and levity, the company created super-heros based on their products and villians that were (based on their competitors’ products) and weaved these characters throughout their meetings. During one of the meetings a costumed villian character burst into the room and made his way on stage to confront the speaker. At which time the speaker brought out a large “Freeze Gun” (think Arnold Schwarzenegger in Batman & Robin) and shot the villian, freezing him in place on the stage. Two ambulance attendants rushed in with a large cloth stretcher and used it to wrap up the villian like a mummy. When the villiian was unwrapped in his place was the new FEMALE Vice President of Marketing! The Villian had vanished (or transformed?) into the VP of Marketing!

As these were confidential internal business meetings no outside video is available of the actual performance at the Venetian. However, you can see me testing out the “Freeze Gun” here: